Portfolio

Corepin

01
Corepin Pinturas · Vigo, Spain
Google Ads Campaign Specialist & Social Media Manager

Managed paid search campaigns end-to-end achieving 153K+ impressions, 4.1K+ clicks, and a 2.68% CTR. Also built and managed their Instagram and TikTok presence from scratch, growing the account to 670 followers.

Google AdsSEOShopifyInstagramTikTokCanvaContent CreationAnalytics
Shopify homepage Products Content grid
Instagram profile
Paint Tips & Products
COREPIN PINTURAS
Case Study · Digital Marketing
Full Year 2025
Results · Jan 1 – Dec 31, 2025
Organic
first.
Always.

How we positioned Corepin Pinturas as an organic search leader, activated Google Ads on a lean budget and built a qualified traffic foundation for their Shopify store.

ClientCorepin Pinturas SL
Websitecorepinsl.com
PeriodJan – Dec 2025
PlatformShopify + Google Ads
3K
Total users · Full year
47%
Organic Search share
1.4K
New users via organic
254
Active users · Vigo #1
€1,280
Total Google Ads spend
153K
Ad impressions
2.68%
Campaign CTR
01The Client

Corepin Pinturas is a specialist distributor of paints and materials for automotive, decoration, industrial and nautical sectors, based in Vigo, Spain.

The core challenge was growing qualified traffic from scratch, building organic search presence, and activating Google Ads with the smallest possible budget.

IndustryPaints · Automotive · Industrial
PlatformShopify
Ads Budget€10 / day
Primary MarketSpain (Vigo, Madrid, Valencia)
Instagram670 followers · Built from 0
02Strategy
01
SEO + Niche Content
Blog articles targeting specialist paint topics. Technical SEO of the Shopify store to capture long-tail, high-intent keywords.
02
Google Search Ads
Campaign geo-targeted to Galicia on €10/day. Responsive ad rated “Good” by Google, achieving 2.68% CTR at €0.31 CPC.
03
Social Media & TikTok
Built Instagram from zero to 670 followers. Produced TikTok videos teaching car paint code identification.
03Google Ads Results
Impressions
153K
All-time campaign
CTR
Above sector average
Total Clicks
4.1K
Qualified traffic
Avg. CPC
€1,280 total spend
04Next Steps
Reactivate Google Ads
Reactivate geo-targeted to Galicia with proper conversion tracking for WhatsApp clicks and add-to-cart.
Scale SEO content
Target local terms like “pintura anticorrosión Vigo” to capture high-intent non-branded traffic.
Optimise Shopping feed
80% engagement rate makes Organic Shopping the most efficient channel. Improve product listings.
Track WhatsApp conversions
Implement click tracking on WhatsApp button to measure true ROI across every channel.

Option Traders Tribe

02
Options Traders Tribe · Madrid, Spain
Digital Marketing Assistant & Content Creator

Supported the launch and digital marketing operations for a Spanish-language options trading education platform — managing campaign tracking, Google Ads setup, TikTok content creation, and WordPress website support to help grow the brand from zero.

Google AdsCampaign TrackingTikTokWordPressContent CreationA/B TestingReportingCanva
Homepage Pricing Features
TikTok profile
OPTIONS TRADERS TRIBE
Case Study · Digital Marketing
2024 – 2025
Launch · Brand Building · Early Growth
Building a
brand from zero.

Supporting the launch of a Spanish-language options trading education platform — from website setup and Google Ads to TikTok content and community building.

ClientOptions Traders Tribe
PlatformWordPress + TikTok
MarketSpain · Spanish-speaking
StageEarly Launch
24
TikTok followers
835
Top video views
121
Total TikTok likes
6+
Videos produced
0→Active
Brand built from scratch
282
Avg. video views
01The Client

Options Traders Tribe is a Spanish-language financial education platform focused on teaching options trading strategies to retail investors. The platform offers courses, live Q&A sessions, a private Discord community, and weekly watchlists.

The challenge was a true zero-to-one build: no existing audience, no brand, no content — everything had to be created from scratch on a lean budget.

IndustryFinancial Education
PlatformWordPress + WooCommerce
ChannelsGoogle Ads · TikTok · Blog
MembershipMonthly / Quarterly / Annual
StageEarly Launch Phase
02What I Did
01
Website & WordPress
Supported the setup and structure of the WordPress website — homepage, course pages, pricing tiers, and blog — to clearly communicate the platform’s value.
02
Google Ads Setup
Assisted with setting up Google Ads campaigns, campaign tracking, performance reporting, and basic optimization during the early launch phase.
03
TikTok Content
Created short-form educational TikTok videos explaining options trading — put vendedora, theta decay, option chains — to build organic brand awareness from zero.
03TikTok Results
Top video views
835
Organic, no paid promotion
Followers
24
Built from zero
Total likes
121
Across all videos
Videos produced
6+
All scripted independently
04Next Steps
Scale TikTok schedule
A consistent weekly publishing rhythm will compound organic reach and grow the follower base.
Launch membership tiers
Activate the three plans and set up conversion tracking to measure real ROI from paid traffic.
Build email list
Implement a lead magnet — free options guide or watchlist — to convert visitors into subscribers.
Expand to YouTube & Instagram
Repurpose TikTok content to YouTube Shorts and Instagram Reels to maximize reach at zero extra cost.

Ace My Tennis

03
Ace My Tennis · Independent Project
Content Creator & SEO Strategist

Built and executed a complete content and SEO strategy for a tennis education website from scratch — handling keyword research, blog writing, Instagram content, Canva graphics, and performance tracking via Google Analytics, all independently.

SEOWordPressGoogle AnalyticsInstagramBlog WritingCanvaContent Strategy
Blog post Homepage About page
Instagram post
ACE MY TENNIS
Case Study · SEO & Content
2025 – 2026
SEO · Content Strategy · Instagram · GA4
Built from scratch.
Growing.

A solo project building a tennis education website and Instagram presence from zero — writing blog content, designing graphics, and tracking early organic growth through Google Analytics.

ProjectAce My Tennis
PlatformWordPress + Instagram
RoleSolo · All channels
Data periodMar 21–27, 2026
18
Active users · last 7 days
+800%
User growth vs prev. period
50s
Avg. engagement time
43
Homepage views
6
Countries reached
5
Organic search sessions
3
Traffic channels active
01The Project

Ace My Tennis is an independent content project built entirely from scratch. The goal was to create a tennis education resource combining training tips, gear reviews, mindset strategies, and tennis news — all in one place, for players of all levels.

This was a solo project with no team, no budget, and no existing audience. Everything was built and managed independently: the WordPress website, all blog content, Instagram posts, graphics in Canva, and performance tracking via Google Analytics.

TypeIndependent Side Project
PlatformWordPress
SocialInstagram @acemytennis
AnalyticsGoogle Analytics 4
ContentBlog · Tips · Gear Reviews
StageEarly Growth
02What I Built
01
WordPress Website & Blog
Built the full website on WordPress — homepage, About section, blog, contact page. Wrote and published SEO-optimized posts covering tennis technique, gear tips, and mindset.
02
Instagram Content & Graphics
Managed @acemytennis — creating branded graphics in Canva, writing captions with hashtags, and posting consistently to grow organic reach.
03
SEO & Analytics Tracking
Set up Google Analytics 4 from day one. Monitored traffic sources, top pages, user geography, and engagement time to iterate on content strategy.
03GA4 Results · Last 7 Days
Active Users
18
+800% vs prev. period
Avg. Engagement
50s
+88% vs prev. period
Homepage Views
43
Top page · +975%
Countries
6
US, Spain, BD, MK, TH, ZA
Traffic channels · last 7 days
Channel
Volume
Sessions
Direct
15
Referral
8
Organic Search
5
What the data shows

The site is in early growth mode. The appearance of Organic Search sessions confirms Google is beginning to index the content. The +800% user growth spike and reach across 6 countries shows broad potential even without paid distribution.

Google Analytics dashboardGoogle Analytics traffic
04Next Steps
Scale blog content & keywords
Continue publishing SEO-optimized articles targeting specific tennis queries to grow organic search traffic.
Connect Search Console
Link Google Search Console to unlock keyword-level data and optimize content for better rankings.
Grow Instagram consistently
Build a posting rhythm with educational tips and branded visuals to grow followers and drive website traffic.
Add email capture
Introduce a simple sign-up with a free tennis guide to start building a subscriber list.

Dominos Pizza

Domino’s – Portfolio Case Study
01
Domino’s Pizza · Colchester & North Ave, Burlington VT

Digital Marketing Campaign Specialist
& Email Marketing Manager

Developed and executed a full local digital campaign for Domino’s $9.99 Late Night Wings + Drink Combo. Managed social content for Facebook and Instagram, built 2 HubSpot email campaigns, set up a complete GA4 tracking schema — achieving a 21.4% click-to-purchase CVR and 4.5x estimated ROAS over 14 days.

Facebook Instagram HubSpot Email Marketing GA4 Google Analytics Content Creation Canva UTM Tracking
Domino’s Pizza · Case Study · Digital Marketing · Campaign 2024
RESULTS · LOCAL CAMPAIGN 2024
LATE
NIGHT.
ALWAYS.
189
Total Orders
14-Day Campaign
4.5x
Estimated ROAS
vs Paid Spend
21.4%
Click to Purchase
Conversion Rate
11.2K
Social Reach
Local Geo-Target
$1,888
Campaign Revenue
14 Days
4,200
Local Email List
Subscribers
01
THE CLIENT

Domino’s Pizza is the world’s leading pizza delivery company, operating in Colchester, VT and along North Avenue, Burlington, VT.

The campaign challenge was launching a local late-night promotional combo — Wings + Drink at $9.99 — targeting a hyper-local market of ~35,000 households across two Vermont locations.

The goal was to drive incremental orders during late-night hours (9PM–midnight) with a lean ~$30/day social ad budget and a targeted HubSpot email campaign.

Industry
QSR · Food Delivery · Pizza
Platform
HubSpot · Facebook · Instagram
Ad Budget
~$30 / day · 14 days
Primary Market
Colchester & Burlington VT
Zip Codes
05446 · 05401 · 05408
Email List
4,200 opted-in subscribers
03
EMAIL RESULTS
List Size
4.2K
Opted-in subscribers
Email 1 Open Rate
31.2%
Above QSR average
Email 2 Open Rate
24.8%
Reminder send
Avg CTR
5.1%
Click-through rate
Email mockup
Desktop & Mobile Preview
Renders across all devices and email clients.
Live in Gmail
✅ Live in Gmail · Deployed via HubSpot
Subject line and image rendering correctly above the fold.
04
CAMPAIGN RESULTS
Impressions
18.4K
Geo-targeted local
Social Reach
11.2K
Unique accounts
Total Orders
189
14-day campaign
Revenue
$1,888
@ $9.99 combo
CVR
21.4%
Click to purchase
ROAS
4.5x
vs paid ad spend
Ad Spend
~$420
$30/day · 14 days
Engagement
4.6%
Above avg for QSR

Market Context: Colchester ~18,100 residents · Burlington/North Ave corridor ~44,000 · Combined trade area ~35,000 households. Geo-targeted to zip codes 05446, 05401, 05408. ~$30/day social boost over 14 days.

Domino’s Pizza · Late Night Campaign 2024 · Colchester & Burlington VT